Privacy Policy
Effective Date: July 20, 2026
Last Updated: July 20, 2026
Roam (“Roam,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect information when you access or use our website, mobile application, travel-planning tools, communications, and related services collectively referred to as the “Services.”
Roam is an AI-powered travel-planning service that may help users discover destinations, connect travel-related content from supported platforms, build itineraries, compare travel options, and access links for flights, accommodations, activities, restaurants, transportation, and other travel services.
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
1. Who We Are
Roam is operated by:
Legal Business Name: [FULL LEGAL BUSINESS NAME]
Business Address: [BUSINESS MAILING ADDRESS]
Privacy Email: [PRIVACY EMAIL ADDRESS]
General Support Email: [SUPPORT EMAIL ADDRESS]
Website: [WEBSITE URL]
For purposes of applicable data-protection laws, [FULL LEGAL BUSINESS NAME] is generally the controller of the personal information described in this Privacy Policy, except where another party independently determines how your information is processed.
2. Scope of This Privacy Policy
This Privacy Policy applies to information collected through:
The Roam website and mobile application;
Accounts created to use Roam;
Roam’s AI travel-planning and itinerary features;
Social-media, photo-album, or third-party account connections;
Surveys, questionnaires, preference forms, and customer-support communications;
Marketing communications;
Cookies, analytics technologies, and similar tools; and
Other interactions with Roam that reference this Privacy Policy.
This Privacy Policy does not govern the practices of airlines, hotels, booking platforms, payment processors, social-media platforms, restaurants, excursion providers, transportation companies, or other third parties that operate independently from Roam.
3. Information We Collect
The information we collect depends on how you interact with Roam and which features you choose to use.
A. Information You Provide Directly
We may collect information that you submit to us, including:
Your name;
Email address;
Telephone number;
Username and password;
Billing address;
Account profile information;
Age or date of birth, where necessary;
Home airport, preferred departure location, or general location;
Passport nationality or residency information, if voluntarily provided;
Travel dates;
Destination preferences;
Travel budget;
Preferred airlines, hotels, activities, restaurants, or transportation;
Food, accessibility, accommodation, or mobility preferences;
Trip purpose, such as leisure, business, family travel, or celebration;
Party size and information about travel companions;
Loyalty-program preferences or membership details;
Saved trips, itineraries, favorites, notes, and booking selections;
Reviews, feedback, survey answers, and customer-support messages; and
Any other information you choose to provide.
Please avoid submitting sensitive information that Roam does not request or need.
B. Information From Connected Social-Media and Third-Party Accounts
Roam may allow you to connect accounts or import travel-related content from third-party services such as Pinterest, Facebook, Instagram, Google, Apple, or other supported platforms.
Depending on the permissions you approve and the features offered by the third-party platform, we may receive:
Your name and profile information;
Your account identifier;
Your profile photo;
Your email address;
Travel boards, collections, folders, saved posts, or albums you select;
Photos, captions, descriptions, locations, hashtags, or links associated with selected content;
Publicly available account information; and
Authentication tokens or permissions needed to maintain the connection.
Roam will only access information permitted by the applicable platform and authorized by you. We do not receive your third-party account password.
You may disconnect a linked account through your Roam settings or, where applicable, through the privacy or application settings of the third-party platform. Disconnecting an account may prevent Roam from retrieving new content but may not automatically delete information previously imported into Roam.
C. Photos and Travel Content
When you upload, import, or authorize access to photos or saved travel content, we may process:
The image or content itself;
Captions, comments, labels, and descriptions;
Associated links;
File metadata;
Approximate or precise location metadata embedded in the file, where available;
Dates and times;
People, places, landmarks, activities, products, or themes detected in the content; and
Travel interests inferred from the content.
Roam may use automated systems, including artificial intelligence, to analyze this content and identify possible destinations, attractions, experiences, travel styles, and itinerary preferences.
You should only upload or connect content that you have the right to use and share with Roam.
D. Location Information
With your permission, we may collect your device’s precise or approximate location to:
Identify nearby airports, destinations, attractions, accommodations, or transportation;
Recommend activities or services based on your location;
Provide location-aware itinerary assistance;
Estimate travel distances and times; and
Improve the relevance of recommendations.
You can control location permissions through your device settings. Certain features may not work correctly if location access is disabled.
We may also estimate your general location using information such as your IP address.
E. Booking and Transaction Information
Roam may provide links to or integrations with third-party booking services. Depending on how the Services are configured, we may collect:
The travel option you selected;
Booking dates;
Destination and itinerary details;
Reservation status;
Transaction amount;
Currency;
Referral or affiliate information;
Confirmation numbers; and
Limited payment-related information.
Where payments are processed by a third-party payment processor, Roam may not directly receive or store your complete payment-card number. The payment processor’s privacy policy and terms will govern its processing of your payment information.
Unless Roam expressly states otherwise, travel reservations are completed with independent third-party providers and not directly with Roam.
F. Device and Usage Information
When you use the Services, we and our service providers may automatically collect:
IP address;
Browser type;
Device type;
Operating system;
Device identifiers;
Application version;
Language settings;
Referring and exit pages;
Pages or screens viewed;
Features used;
Search activity;
Links clicked;
Dates and times of access;
Session duration;
Approximate geographic location;
Crash reports;
Performance information;
Cookie identifiers; and
Other technical or usage information.
G. Communications
If you contact us, we may collect the contents of your message, attachments, your contact information, and any other information you provide.
If you participate in a call or chat with customer support, we may retain the communication for support, security, training, and quality-assurance purposes. We will provide any notice or obtain any consent required before recording a call.
H. Information About Travel Companions
You may provide limited information about other travelers when creating a group itinerary or coordinating a trip.
You are responsible for ensuring that you have permission to provide another person’s information to Roam. Please do not submit sensitive personal information about another traveler unless it is necessary and you are legally authorized to do so.
4. How We Use Information
We may use personal information to:
Create, maintain, and secure your account;
Authenticate your identity;
Provide and operate the Services;
Analyze your selected photos, albums, boards, saved posts, and travel preferences;
Generate personalized destination suggestions and itineraries;
Recommend flights, hotels, vacation rentals, transportation, restaurants, attractions, excursions, and experiences;
Estimate travel costs and compare travel options;
Save and organize trips;
Provide booking links;
Pre-fill travel-planning forms when authorized;
Coordinate shared itineraries;
Process payments or subscriptions;
Provide customer service;
Respond to requests, questions, and feedback;
Send account, security, booking, and service-related messages;
Send promotional communications where permitted;
Personalize content and recommendations;
Measure engagement and improve our Services;
Develop new products, tools, and features;
Train, test, evaluate, and improve automated systems, subject to applicable law and the choices described in this policy;
Detect fraud, abuse, security incidents, and technical problems;
Enforce our Terms of Service;
Protect the rights, safety, and property of Roam, our users, and others;
Comply with legal obligations; and
Complete a business transaction such as a merger, financing, acquisition, or sale.
5. Artificial Intelligence and Automated Processing
Roam may use artificial intelligence and other automated technologies to provide travel recommendations and itinerary suggestions.
These systems may process information such as:
Your stated travel preferences;
Budget;
Trip dates;
Destination interests;
Uploaded or connected travel content;
Previous interactions with Roam;
Saved trips;
General location;
Search activity; and
Feedback on past recommendations.
AI-generated recommendations may be inaccurate, incomplete, unavailable, or outdated. You should independently confirm important travel details, including prices, availability, visa requirements, entry restrictions, safety information, cancellation rules, accessibility, schedules, and reservation terms.
Unless we tell you otherwise, Roam’s recommendations do not constitute guarantees, professional travel advice, legal advice, immigration advice, health advice, or safety advice.
Use of Information to Improve AI Systems
Select and keep the statement that accurately describes Roam’s practices:
Option A — No model training:
We do not use the content of your private trips, connected albums, uploaded photos, or private account information to train general-purpose artificial-intelligence models. We may use limited, de-identified, aggregated, or technical information to evaluate and improve the Services.
Option B — Model improvement with controls:
We may use interactions with Roam to evaluate and improve our automated systems. Where required, we will obtain consent or provide account controls that allow you to limit the use of your content for model improvement.
Option C — Service-provider processing:
We may send relevant prompts, travel preferences, or selected content to third-party artificial-intelligence service providers that process information on our behalf. These providers are contractually restricted from using the information for purposes unrelated to providing services to Roam, subject to the provider agreements we maintain.
6. Legal Bases for Processing
Where laws such as the European Union General Data Protection Regulation or United Kingdom data-protection laws apply, we process personal information under one or more of the following legal bases:
Performance of a contract: Processing is necessary to provide the Services you request.
Consent: You have given us permission, such as when connecting a social-media account, enabling precise location, or receiving certain marketing communications.
Legitimate interests: Processing is necessary for our legitimate business interests, including improving the Services, preventing fraud, securing our systems, and understanding how users interact with Roam, provided those interests are not overridden by your rights.
Legal obligation: Processing is necessary to comply with applicable laws, legal processes, accounting requirements, or regulatory obligations.
Protection of vital interests: Processing is necessary to protect someone’s life or safety in limited circumstances.
Where processing is based on consent, you may withdraw that consent at any time. Withdrawal will not affect processing that occurred before consent was withdrawn.
7. How We Disclose Information
We may disclose information in the following circumstances.
A. Service Providers
We may provide information to vendors that perform services on our behalf, including:
Cloud hosting;
Data storage;
Website and application development;
Artificial-intelligence processing;
Analytics;
Authentication;
Email and messaging;
Customer support;
Payment processing;
Fraud prevention;
Cybersecurity;
Marketing;
Error monitoring; and
Business operations.
These service providers may access information only as reasonably necessary to perform services for us and subject to appropriate contractual obligations.
B. Travel and Booking Providers
When you choose to view, reserve, or purchase a travel product, we may disclose relevant information to or direct you to:
Airlines;
Hotels;
Vacation-rental platforms;
Travel agencies;
Tour operators;
Activity providers;
Restaurants;
Car-rental companies;
Rideshare or transportation providers;
Insurance providers; and
Other travel partners.
Information you provide directly to those companies is governed by their own privacy policies.
C. Connected Platforms
When you connect a social-media, photo-storage, calendar, email, or other third-party service, information may be exchanged with that platform according to your instructions, the permissions you grant, and the third party’s privacy practices.
D. Advertising and Analytics Partners
We may allow analytics or advertising partners to collect information through cookies, software development kits, pixels, or similar technologies.
These partners may use the information to:
Measure traffic and usage;
Understand the effectiveness of advertising;
Prevent fraud;
Provide reports; and
Deliver or measure personalized advertising, where permitted.
Where required by law, we will request consent before using nonessential advertising or analytics technologies.
E. Affiliates and Business Partners
We may disclose information to our affiliates, corporate partners, or companies with which we jointly offer services, subject to this Privacy Policy and applicable law.
F. Legal and Safety Disclosures
We may disclose information when we reasonably believe disclosure is necessary to:
Comply with a law, regulation, subpoena, court order, or legal process;
Respond to lawful requests from governmental authorities;
Investigate fraud, abuse, security incidents, or violations of our terms;
Protect the rights, property, health, or safety of Roam, our users, or the public; or
Establish, exercise, or defend legal claims.
G. Business Transfers
Information may be disclosed or transferred as part of a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar corporate transaction.
H. With Your Direction or Consent
We may disclose information when you direct us to do so or give us permission.
I. Aggregated or De-identified Information
We may disclose information that has been aggregated or de-identified so that it cannot reasonably be linked to you. We will not attempt to re-identify de-identified information unless permitted by law.
8. Sale, Sharing, and Targeted Advertising
Choose the statement below that accurately reflects Roam’s business practices. Do not keep both versions.
Version A — Roam Does Not Sell or Share Personal Information
Roam does not sell personal information for money.
Roam also does not share personal information for cross-context behavioral advertising as those terms are defined under applicable U.S. state privacy laws.
We may disclose information to service providers, travel providers, analytics companies, or other partners for the business purposes explained in this Privacy Policy. Such disclosures are not treated as sales where an applicable legal exception applies.
Version B — Roam May Use Advertising Technologies
Roam does not sell personal information for money. However, some uses of advertising cookies, pixels, software development kits, or similar technologies may be considered a “sale,” “sharing,” or use for “targeted advertising” under certain U.S. state privacy laws.
Residents of states that provide these rights may opt out by:
Selecting “Do Not Sell or Share My Personal Information” on our website;
Adjusting their cookie preferences;
Enabling a legally recognized browser-based opt-out preference signal, where required; or
Contacting us at [PRIVACY EMAIL ADDRESS].
We will not knowingly sell or share the personal information of consumers under 16 years of age without the authorization required by law.
9. Affiliate Links and Referral Compensation
Roam may provide links to third-party travel services. Some links may be affiliate or referral links.
If you click an affiliate link or complete a booking, Roam may receive compensation from the applicable third party. This compensation does not necessarily increase the price you pay.
Affiliate relationships do not make Roam responsible for the third party’s services, availability, pricing, safety practices, cancellation rules, or privacy practices.
10. Cookies and Similar Technologies
We may use cookies, pixels, local storage, software development kits, and similar technologies to:
Keep you signed in;
Remember preferences;
Maintain security;
Operate essential features;
Understand how users interact with the Services;
Diagnose technical issues;
Measure marketing performance; and
Provide relevant advertising, where permitted.
Cookies may include:
Strictly necessary cookies: Required for security, authentication, and core functionality.
Preference cookies: Remember settings and selections.
Analytics cookies: Help us understand usage and improve performance.
Advertising cookies: Help deliver or measure advertising.
You may control cookies through our cookie-preference tool or your browser settings. Blocking certain cookies may affect the functionality of the Services.
Where legally required, we will not place nonessential cookies until you provide consent.
11. Marketing Communications
We may send promotional emails or messages where permitted by law.
You may unsubscribe by:
Clicking the unsubscribe link in an email;
Changing your account preferences; or
Contacting us at [PRIVACY EMAIL ADDRESS].
Even after opting out of marketing messages, you may continue to receive non-promotional communications concerning your account, security, transactions, reservations, or changes to the Services.
12. Data Retention
We retain personal information for as long as reasonably necessary to:
Provide the Services;
Maintain your account;
Complete transactions;
Comply with legal, tax, accounting, and regulatory obligations;
Resolve disputes;
Prevent fraud and abuse;
Enforce agreements; and
Protect our legal rights.
Retention periods depend on the type of information, the reason it was collected, legal requirements, and the sensitivity of the information.
When information is no longer required, we may delete it, anonymize it, or securely isolate it until deletion is possible.
Backup copies may remain for a limited period after information is deleted from active systems.
13. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, and disclosure.
These safeguards may include:
Encryption in transit;
Access controls;
Authentication safeguards;
Monitoring;
Vendor reviews;
Employee confidentiality requirements; and
Security testing.
No system, website, application, database, or transmission method is completely secure. Therefore, we cannot guarantee absolute security.
You are responsible for maintaining the confidentiality of your login credentials and for notifying us promptly if you believe your account has been compromised.
14. Your Privacy Rights and Choices
Depending on where you live, you may have the right to:
Confirm whether we process your personal information;
Access personal information we hold about you;
Receive a copy of certain information;
Correct inaccurate information;
Delete personal information;
Restrict or object to certain processing;
Withdraw consent;
Request data portability;
Opt out of the sale or sharing of personal information;
Opt out of targeted advertising;
Limit certain uses of sensitive personal information;
Opt out of certain automated decision-making or profiling;
Appeal a decision concerning your privacy request; and
Lodge a complaint with a data-protection authority.
These rights are not absolute and may be subject to exceptions.
To submit a request, contact:
Email: [PRIVACY EMAIL ADDRESS]
Privacy Request Form: [PRIVACY REQUEST FORM URL]
Mail: [BUSINESS MAILING ADDRESS]
Please include sufficient information for us to understand and respond to your request. We may need to verify your identity before completing the request.
You may use an authorized agent where permitted by law. We may request proof that the agent is authorized to act for you and may require you to verify your identity directly.
We will not unlawfully discriminate against you for exercising a privacy right.
15. U.S. State Privacy Disclosures
Residents of California, Colorado, Connecticut, Delaware, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, Virginia, and other states with applicable comprehensive privacy laws may have additional rights.
Subject to applicable legal thresholds and exceptions, those rights may include access, correction, deletion, portability, and the ability to opt out of targeted advertising, sales, sharing, or certain profiling.
Categories of Personal Information
During the preceding 12 months, we may have collected the following categories:
Identifiers;
Contact information;
Account credentials;
Internet or electronic-network activity;
Device information;
Geolocation information;
Commercial and transaction information;
Travel preferences;
User-generated content;
Audio, visual, or photographic information;
Professional information, if voluntarily provided;
Inferences concerning travel interests and preferences; and
Sensitive personal information, when voluntarily provided or necessary for requested features.
We collect these categories from the sources described in Section 3 and use them for the purposes described in Section 4.
We may disclose these categories to the recipients described in Section 7.
California “Shine the Light”
California residents may request certain information concerning the disclosure of personal information to third parties for their own direct-marketing purposes, where applicable. Requests may be sent to [PRIVACY EMAIL ADDRESS].
Global Privacy Control
Where required by applicable law, we will process a valid Global Privacy Control or other legally recognized opt-out preference signal as a request to opt out of the sale or sharing of personal information for the browser or device from which the signal is sent.
16. European Economic Area, United Kingdom, and Switzerland
If you are located in the European Economic Area, United Kingdom, or Switzerland, you may have rights to access, correct, erase, restrict, object to processing, and receive a portable copy of your personal data.
You may also lodge a complaint with your local supervisory authority.
Where we transfer personal information to a country that has not been determined to provide an adequate level of data protection, we may use safeguards such as:
Standard contractual clauses;
The United Kingdom International Data Transfer Agreement or addendum;
Contractual protections;
Approved certification mechanisms; or
Another legally recognized transfer mechanism.
You may contact us at [PRIVACY EMAIL ADDRESS] for more information about applicable transfer safeguards.
EU Representative, if required:
[EU REPRESENTATIVE NAME AND CONTACT DETAILS]
UK Representative, if required:
[UK REPRESENTATIVE NAME AND CONTACT DETAILS]
Data Protection Officer, if applicable:
[DPO NAME OR CONTACT DETAILS]
17. Children’s Privacy
The Services are not directed to children under 13 years of age, and we do not knowingly collect personal information from children under 13.
Users under the age of majority in their jurisdiction should use the Services only with the permission and supervision of a parent or legal guardian.
If we learn that we collected personal information from a child in violation of applicable law, we will take reasonable steps to delete it.
Parents or guardians who believe a child has provided personal information may contact us at [PRIVACY EMAIL ADDRESS].
18. Sensitive Information
Travel planning may involve information that could be considered sensitive under certain laws, including:
Precise geolocation;
Passport or government-identification information;
Health or accessibility needs;
Religious dietary needs;
Citizenship or nationality;
Biometric information; or
Financial information.
Roam will request sensitive information only when reasonably necessary for a feature, transaction, legal obligation, or service requested by you.
Where required, we will obtain consent before processing sensitive personal information. You may withdraw consent, although doing so may prevent us from providing the applicable feature.
Do not upload passport copies, government IDs, medical records, complete payment-card details, or other highly sensitive documents unless Roam specifically requests them through a secure feature.
19. Third-Party Websites and Services
The Services may contain links to third-party websites, applications, booking tools, maps, payment processors, and travel providers.
We do not control and are not responsible for their:
Privacy practices;
Security;
Prices;
Availability;
Accuracy;
Content;
Booking policies;
Refund policies; or
Services.
You should review the privacy policy and terms of each third party before providing personal information or completing a transaction.
20. Social-Media Features
Our Services may include social-media buttons, sharing tools, embedded content, or account-connection features.
These features may allow the relevant platform to collect your IP address, device information, page activity, and other information. Your interactions with those features are governed by the privacy policies of the companies providing them.
21. International Use
Roam is operated from [COUNTRY/STATE OF OPERATION].
If you access the Services from another jurisdiction, your information may be transferred to, stored in, or processed in the United States and other countries where Roam or its service providers operate.
Privacy laws in those countries may differ from those in your home jurisdiction. Where required, we use appropriate safeguards for international transfers.
22. Account Deletion
You may request deletion of your Roam account through:
The account-settings page;
[ACCOUNT DELETION URL]; or
An email to [PRIVACY EMAIL ADDRESS].
Deleting your account will generally remove or anonymize associated personal information, subject to legal, security, fraud-prevention, backup, and recordkeeping exceptions.
Deleting your Roam account does not cancel reservations made through third-party travel providers. You must contact the applicable provider regarding those reservations.
23. Do Not Track
Some browsers transmit “Do Not Track” signals. Because there is not a universally accepted standard for responding to these signals, we may not respond to traditional Do Not Track settings.
Where required by law, we honor legally recognized opt-out preference signals such as Global Privacy Control.
24. Changes to This Privacy Policy
We may update this Privacy Policy periodically.
When we make changes, we will update the “Last Updated” date at the top of this page. If changes materially affect your privacy rights, we may provide additional notice through the Services, by email, or by another method required by law.
Your continued use of the Services after an updated policy becomes effective means that the updated policy applies to your future use of the Services, subject to any consent requirements under applicable law.
25. Contact Us
Questions, requests, or concerns regarding this Privacy Policy may be directed to:
Omni Rentals LLC
997 N Shadow Brook Ln, Lehi, UT, 84043
Email: omnirentalco@gmail.com
Telephone: 9853346362
Website: www.omnirentalco.com
We will review and respond to privacy inquiries in accordance with applicable law.